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How To Pursue a Cross-Channel Marketing Campaign Now

How To Pursue a Cross-Channel Marketing Campaign Now

Sep 5, 2019 | Marketing

Cross-channel Marketing   Many professionals remember when marketing was something a little more defined and concrete. It involved a mailer, for example, or a phone call, or even an in-person visit.   Now, with the advent of technology and a wider range of...
Color Psychology and Its Web Design Applications

Color Psychology and Its Web Design Applications

Jul 30, 2019 | Web Design

Did you know that color psychology and its web design applications play a crucial role in your website visitor user-experience?   Color psychology is a sub-field of behavioral psychology that focuses on how colors and human emotions, attitudes, and values...
Why Hyper Personalization Is Marketing Tech At Its Best

Why Hyper Personalization Is Marketing Tech At Its Best

Apr 25, 2019 | Marketing

Image credit: Max Pixel Hyper-personalization Marketing, when implemented correctly is a win-win   Though it’s always been driven by market research and insight, marketing has historically cast a wide net, looking to get the maximum return on investment through...
Marketing: Your Guide to Social Selling

Marketing: Your Guide to Social Selling

Apr 10, 2019 | Marketing

Your Guide to Social Selling in 2026 Social selling has become one of the most effective ways to build trust, generate qualified leads, and create stronger long term business relationships. At its core, social selling is the process of using social platforms like...
The Do’s and Don’ts of Sharing Content on Social Media

The Do’s and Don’ts of Sharing Content on Social Media

Feb 25, 2019 | Marketing

Understanding how to share content properly on social media is not an easy task. But if you are hoping to gain followers and fans, let’s get started!   It’s not as simple as sharing something you think people will like and hoping for the best. Between...