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How To Secure Your Website From Today’s Hackers

How To Secure Your Website From Today’s Hackers

How to secure your website from today’s online threats, hackers, and risk   Here’s an alarming statistic: hackers attack every 39 seconds. On average, that’s 2,244 times each day!  If you are like most businesses, you probably think hackers have...
How To Pursue a Cross-Channel Marketing Campaign Now

How To Pursue a Cross-Channel Marketing Campaign Now

Cross-channel Marketing   Many professionals remember when marketing was something a little more defined and concrete. It involved a mailer, for example, or a phone call, or even an in-person visit.   Now, with the advent of technology and a wider range of...
Why Hyper Personalization Is Marketing Tech At Its Best

Why Hyper Personalization Is Marketing Tech At Its Best

Image credit: Max Pixel Hyper-personalization Marketing, when implemented correctly is a win-win   Though it’s always been driven by market research and insight, marketing has historically cast a wide net, looking to get the maximum return on investment through...
4 Reasons Why Nobody Reads Your Business Blog

4 Reasons Why Nobody Reads Your Business Blog

When it comes to receiving content marketing advice, you often hear the words, “start your own blog”.   After all, according to Hubspot, B2B marketers that use blogs manage to achieve 67 percent more leads than those who don’t. Plus, blogs are also easy and...
7 Brilliant Ways to Generate Leads Using Social Media

7 Brilliant Ways to Generate Leads Using Social Media

Leads. We all want more of them so that we can grow our business. But have you ever tried grabbing leads via social media?   True, people use social media primarily to be, well, social. But as research has shown, although millennials don’t want to be sold...