Oct 8, 2026 | Advertising, CTV Advertising
For decades, television advertising belonged largely to big brands with big budgets. A small or midsize business could certainly advertise on television, but the economics often made it difficult. Traditional broadcast and cable campaigns typically required larger...
Oct 5, 2026 | Search & Visibility, SEO
Search is changing quickly, and with that change has come a new wave of terminology. Two of the terms businesses are hearing most often are AEO and GEO. They are related, but they are not exactly the same. AEO stands for Answer Engine Optimization, while GEO stands...
Sep 30, 2026 | AI Governance
AI Governance Research A Consequence-First Framework for Governing Autonomous AI Proposed by Audrey DeSisto | Digital Marketing Stream LLC | September 2026 What if AI governance is starting at the wrong end? As autonomous AI systems gain access to tools, APIs,...
Sep 23, 2026 | Advertising, CTV Advertising
Connected TV advertising is no longer reserved for national brands with enormous media budgets. Streaming platforms have opened television advertising to a much broader group of businesses, including small and midsize brands that want to build awareness, reach...
Sep 22, 2026 | Search & Visibility, SEO
Search is no longer just a list of links. People are increasingly discovering businesses, products, services, and information through AI-generated answers across search engines and conversational AI platforms. That changes an important question for marketers. Instead...
