Color Psychology and Its Web Design Applications
Did you know that color psychology and its web design applications play a crucial role in your website visitor user-experience? Color psychology is a sub-field of behavioral psychology that focuses on how colors and human emotions, attitudes, and values...
Why Hyper Personalization Is Marketing Tech At Its Best
Image credit: Max Pixel Hyper-personalization Marketing, when implemented correctly is a win-win Though it’s always been driven by market research and insight, marketing has historically cast a wide net, looking to get the maximum return on investment through...
Marketing: Your Guide to Social Selling
Your Guide To Social Selling: The chances are that you have already heard of social selling. It simply refers to the process of developing relationships as part of the sales process – most often on social networks like LinkedIn, Twitter, and Facebook....
How To Use Square Video Across Social Media Platforms
How to use square video – how it works and which apps to use You may have heard of the rise in popularity of square video for social media channels. But why has it become so popular? It’s simple really. Square video (1:1) takes up more real estate on mobile...