by Digital Marketing News | Oct 2, 2018 | AI, Digital Marketing News, Technology
Whether you’re an aspiring entrepreneur or the proud owner of an established e-commerce store, you should have heard of the benefits of chatbot copywriting by now. A decade ago, they were nothing more than novelty experiments, but they’ve long since achieved...
by Digital Marketing News | Dec 19, 2019 | Digital Marketing News, Technology
Image by Jamie Street Below are 10 tech apps you can use for digital marketing in 2020 The internet has changed the business marketing game, especially over the past decade. An entrepreneur can now run and promote their business themselves without any...
by Digital Marketing News | Mar 7, 2019 | Digital Marketing, Video
How to use square video – how it works and which apps to use You may have heard of the rise in popularity of square video for social media channels. But why has it become so popular? It’s simple really. Square video (1:1) takes up more real estate on mobile...
by Digital Marketing News | Apr 25, 2019 | Digital Marketing News, Marketing
Image credit: Max Pixel Hyper-personalization Marketing, when implemented correctly is a win-win Though it’s always been driven by market research and insight, marketing has historically cast a wide net, looking to get the maximum return on investment through...
by Digital Marketing News | Mar 19, 2018 | Content Marketing, Digital Marketing News
Every successful content strategy starts with good planning. When you begin launching a content strategy, it is important that you are prepared with a general idea of the post topics and an understanding of what you hope to achieve when creating blog posts....
by Digital Marketing News | Dec 20, 2018 | Digital Marketing News, Security, Technology
Protecting your client’s personal information online is just good business sense. If you show that you’re able to protect their information, their trust and confidence in you increase. Happy days. If you need even more of a reason to work extra hard to protect...
by Digital Marketing News | Apr 26, 2018 | Advertising, Lead Generation, Social Media News
Social media advertising has taken the world by storm! While there are many digital marketing strategies to choose from, only one can consistently boost sales. Our recommendation: Social Media Advertising. What are the benefits of Social Media...
by Digital Marketing News | Sep 5, 2019 | Digital Marketing News, Social Media
Cross-channel Marketing Many professionals remember when marketing was something a little more defined and concrete. It involved a mailer, for example, or a phone call, or even an in-person visit. Now, with the advent of technology and a wider range of...
by Digital Marketing News | Aug 1, 2019 | cybersecurity, Technology, women
Cyber Security is a well-paid, diverse industry, growing on a global scale. Yet there is a skills shortage when it comes to females employed in the industry. A study from ISC found that women comprised only 11% of the industry workforce, a figure that has...
by Digital Marketing News | Oct 23, 2018 | AI, cybersecurity, Security, Technology
E-Commerce Breeds Predators and AI’s of Lack Security is Scary In our digital world where shopping, social and financial transactions (including investments, insurance, and banking) occur online, E-commerce has become a breeding ground for the worst kind...
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