Why Hyper Personalization Is Marketing Tech At Its Best

Why Hyper Personalization Is Marketing Tech At Its Best

Apr 25, 2019 | Marketing

Image credit: Max Pixel Hyper-personalization Marketing, when implemented correctly is a win-win   Though it’s always been driven by market research and insight, marketing has historically cast a wide net, looking to get the maximum return on investment through...
How To Use Square Video Across Social Media Platforms

How To Use Square Video Across Social Media Platforms

Mar 7, 2019 | Marketing

How to use square video – how it works and which apps to use   You may have heard of the rise in popularity of square video for social media channels. But why has it become so popular? It’s simple really. Square video (1:1) takes up more real estate on mobile...
The Do’s and Don’ts of Sharing Content on Social Media

The Do’s and Don’ts of Sharing Content on Social Media

Feb 25, 2019 | Marketing

Understanding how to share content properly on social media is not an easy task. But if you are hoping to gain followers and fans, let’s get started!   It’s not as simple as sharing something you think people will like and hoping for the best. Between...
Why AI’s Lack of Security Should Scare You

Why AI’s Lack of Security Should Scare You

Oct 23, 2018 | AI, Cybersecurity

E-Commerce Breeds Predators and AI’s of Lack Security is Scary   In our digital world where shopping, social, and financial transactions (including investments, insurance, and banking) occur online, E-commerce has become a breeding ground for the worst kind...
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