If you want your brand to get exposure, go where the majority of your potential customers spend time. You’ll be surprised how easy it can be to attract your customers through social media marketing. According to Statista, it is expected that the...
Artificial Intelligence (AI) is now a big part of our lives. With technology now clever enough to analyze, learn, reason, and predict, it’s no wonder that it’s quickly becoming part of everyday life. Yet, you probably don’t even notice how often you use AI systems. ...
Artificial Intelligence (AI) is everywhere. With technology that is now clever enough to analyze, learn, reason, and predict, it’s no wonder that it’s quickly being integrated into everyday life. You probably don’t even notice how often you use AI systems....
That AI dream gets a little closer to reality every day, for digital marketers, the future of AI is now. While website designers won’t have to worry about their jobs for quite a while, the notion of a machine creating an effective and attractive website on its...
Have you been selling a product at local events for a few years and then decided to become a full-time eCommerce entrepreneur? Did you launch an amazing Shopify site thinking sales would pour in? Now that your website has stunning product photos and...
Do not be surprised by how quickly brands will launch their holiday campaigns when there is one around the corner. Chances are, companies whip up their social media campaigns weeks or even months before a holiday is near. However, if you find...
Once Upon A Time….. Social media and technology were non-existent. If we travel back in time we heavily relied on other sources such as television, books, newspapers, and magazines. We also relied on story sharing. Who doesn’t love a great story?...
The brands that do best in the marketplace today are visual. They embrace descriptive language in their copy, create visual media, and always employ images in their online communications. But imagery can be expensive. And free stock photos can look cheesy and...
With consumer habits changing and technologies evolving, keeping up with our marketing activities is a constant challenge. Social media now exists in a smartphone-dominated world, and consumers not only shop differently but how they reach their...
As my digital marketing company grows, the one thing that jumps out at me the most is the real potential that many small companies have to be remarkable. As we perform digital audits of businesses, our job is to assemble a plan that would build an online...
Recent Comments