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4 Smart Ways Social Media Marketing Can Elevate Sales

4 Smart Ways Social Media Marketing Can Elevate Sales

  If you want your brand to get exposure, go where the majority of your potential customers spend time. You’ll be surprised how easy it can be to attract your customers through social media marketing.   According to Statista, it is expected that the...
How AI and Machine Learning Disrupt Digital Marketing

How AI and Machine Learning Disrupt Digital Marketing

Artificial Intelligence (AI) is now a big part of our lives. With technology now clever enough to analyze, learn, reason, and predict, it’s no wonder that it’s quickly becoming part of everyday life. Yet, you probably don’t even notice how often you use AI systems.  ...
How AI and Machine Learning Disrupt Digital Marketing

Why Digital Marketing Companies Need AI Now

Artificial Intelligence (AI) is everywhere. With technology that is now clever enough to analyze, learn, reason, and predict, it’s no wonder that it’s quickly being integrated into everyday life. You probably don’t even notice how often you use AI systems....
For Digital Marketers, The Future of AI Is Now

For Digital Marketers, The Future of AI Is Now

That AI dream gets a little closer to reality every day, for digital marketers, the future of AI is now.   While website designers won’t have to worry about their jobs for quite a while, the notion of a machine creating an effective and attractive website on its...
9 Amazing Tips To Make Your First Online Sale

9 Amazing Tips To Make Your First Online Sale

Have you been selling a product at local events for a few years and then decided to become a full-time eCommerce entrepreneur?   Did you launch an amazing Shopify site thinking sales would pour in?   Now that your website has stunning product photos and...
5 Brilliant Hashtag Campaigns That Won Shoppers

5 Brilliant Hashtag Campaigns That Won Shoppers

  Do not be surprised by how quickly brands will launch their holiday campaigns when there is one around the corner.   Chances are, companies whip up their social media campaigns weeks or even months before a holiday is near.   However, if you find...
How to Use Storytelling to Strengthen Your Brand

How to Use Storytelling to Strengthen Your Brand

Once Upon A Time…..   Social media and technology were non-existent. If we travel back in time we heavily relied on other sources such as television, books, newspapers, and magazines. We also relied on story sharing.   Who doesn’t love a great story?...
You’ll Love These 10 Sources for Stunning Free Stock Photos

You’ll Love These 10 Sources for Stunning Free Stock Photos

The brands that do best in the marketplace today are visual. They embrace descriptive language in their copy, create visual media, and always employ images in their online communications.   But imagery can be expensive. And free stock photos can look cheesy and...
7 Remarkable Tips To Prevent B2C Failure

7 Remarkable Tips To Prevent B2C Failure

As my digital marketing company grows, the one thing that jumps out at me the most is the real potential that many small companies have to be remarkable.   As we perform digital audits of businesses, our job is to assemble a plan that would build an online...