Digital Marketing News, Social Selling
Your 2020 Guide To Social Selling: The chances are that you have already heard of social selling. It simply refers to the process of developing relationships as part of the sales process – most often on social networks like LinkedIn, Twitter, and...
AI, Digital Marketing News, Technology
Whether you’re an aspiring entrepreneur or the proud owner of an established e-commerce store, you should have heard of the benefits of chatbot copywriting by now. A decade ago, they were nothing more than novelty experiments, but they’ve long since achieved...
Digital Marketing News, Technology
Image by Jamie Street Below are 10 tech apps you can use for digital marketing in 2020 The internet has changed the business marketing game, especially over the past decade. An entrepreneur can now run and promote their business themselves without any...
Digital Marketing News, Marketing
Image credit: Max Pixel Hyper-personalization Marketing, when implemented correctly is a win-win Though it’s always been driven by market research and insight, marketing has historically cast a wide net, looking to get the maximum return on investment through...
Content Marketing, Digital Marketing News
Every successful content strategy starts with good planning. When you begin launching a content strategy, it is important that you are prepared with a general idea of the post topics and an understanding of what you hope to achieve when creating blog posts....
Digital Marketing News, Social Media
Cross-channel Marketing Many professionals remember when marketing was something a little more defined and concrete. It involved a mailer, for example, or a phone call, or even an in-person visit. Now, with the advent of technology and a wider range of...
Content Marketing, Digital Marketing News
When it comes to receiving content marketing advice, you often hear the words, “start your own blog”. After all, according to Hubspot, B2B marketers that use blogs manage to achieve 67 percent more leads than those who don’t. Plus, blogs are also easy and...
Content Marketing, Digital Marketing News, Lead Generation
Your blog is a staple for attracting new visitors, who are in search of more information about you and your website. A modern blog thrives on content marketing and the usefulness of the information posted on the blog. Businesses that blog, get 120% more lead...
Digital Marketing News, Technology
That AI dream gets a little closer to reality every day, for digital marketers, the future of AI is now. While website designers won’t have to worry about their jobs for quite a while, the notion of a machine creating an effective and attractive website on its...
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